It's 2004, and Facebook has launched. More than likely, Facebook was not on your radar as a growth tool for your business. Knowing Facebook's success over time, I bet you wish it was. Today, it's hard to cultivate a following on social media without spending a ton of money. I can't take you back in time, but I know of another way that you can grow your business following. The method I’m referring to is optimizing your content for voice search.