Twin Cities Drupal Camp talk: "Change your customer's behavior with a brain-based, data-driven approach"

This talk was presented by our CEO, Seth Viebrock, at the 2018 Twin Cities Drupal Camp. The title of the presentation has been changed.

When we say we “optimize conversions” it doesn’t really get at the heart of what we’re doing – we’re changing customer behavior. We’re also learning about deep, emotional values that our customers possess. While there are many qualitative means to this end, there’s a ton of data that’s quicker to obtain and more readily available when we just don’t have the time, budget, or precision to delve into qualitative studies.

Change your customer's behavior

Case Study: Drupal 8 redesign for a Community College

From the client's perspective:

From start to finish Origin 8 has been an excellent company to work with. We came to them with a responsive design template with many dynamic elements and a goal to use Drupal 8 as the content management solution. Though we have considerable in-house experience in web development, we had little specifically in Drupal. We needed a company that could partner with us and handle the technical challenges of site development and programming to provide us with a flexible interface to keep our site maintenance cost and update time to a minimum.

Academic Catalog

Drupal vs Sitecore: It's 2018, Which Should I Choose?

"Sitecore vs Drupal" – it's a tricky topic, but one differentiator is critical:

Drupal is free, and built by a worldwide community. Sitecore has licensing fees, and is built by a company.

So what? Some will mention how Sitecore saves development costs by providing more features "out of the box" in its core

It's 2018, Should I Choose Sitecore or Drupal?

Drupal Multilingual Challenges and Considerations

We recently worked with a client to build a complex, yet approachable Drupal 7 site. The company had an international presence, meaning they needed some of their offerings translated into four other languages. They wanted a unified site, but with separate international editorial and marketing teams, they also needed flexibility in managing the translated sites. This would allow for both combined and separate marketing efforts. The main challenge with this situation was having the translated sites act as sub-sites of the main English website.

Drupal Multilingual Challenges and Considerations

"Optimizing Drupal for Digital Marketing" talk at Twin Cities Drupal Camp

Digital Impact Optimization™ is all about getting users to act – whether it's getting them to your website via search or paid advertising in the first place, or, once they arrive, getting them to take desired, valuable actions and follow important journeys on your website, such as filling out the "contact us" form, purchasing a product, and the like. 

Seth at Drupal Camp Twin Cities

Clutch.co Rates Origin Eight As A Leading Service Provider

Independent research firm, Clutch, rates Origin Eight as a firm that delivers. The Washington, D.C. based company evaluates digital agencies to identify the best of the best. Their research is based on a wide range of quantitative and qualitative factors that explore services provided, companies served, and—most importantly—independently conducted client reviews.

Origin Eight on Clutch

Boost Your Site With A Drupal Performance Audit

If your Drupal site is quite large and has a lot of media, you may notice that it is not performing as well as it should. This could include a site that tends to run slow or features on your site that do not seem to respond or perform as quickly as you would like.

Drupal Performance Audit

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