Our team led multiple facilitation sessions to produce a content strategy foundation; an internal tool which describes the client's motivations and intentions for using their website to achieve business goals.

This practice includes a core strategy statement and a set of guiding principles detailing the approach to the website's content and user experience. With this foundation in hand, we then proceeded to craft wireframes and lay the groundwork for the website's user experience. 

The end result is beautiful, producing business growth and results that are highly acclaimed by the client's management team. The site can be viewed at https://www.helpsystems.com 

Content Strategy & User Experience Design
Client type / vertical
B2B